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Derprosa collects three Luxury Advertising Awards

A record total of 37 awards were distributed among 19 agencies from different parts of the world.

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By: Greg Hrinya

Editor, Label & Narrow Web


Joaquín López Batlles, marketing and business development manager of Derprosa, collects a Luxury Advertising Award.
At the International Festival of Advertising on November 14, Derprosa received three Luxury Advertising Awards. A record total of 37 awards were distributed among 19 agencies from different parts of the world, including Europe and Latin America.

The World City Foundation organized the event at the Palace of Congress in Marbella and attracted more than 600 guests, including prize-winners, representatives of the luxury sector, sponsors, contractors and advertising agencies. Brands like Givenchy, Loewe, Mini, Porsche, Puig, Ferrero and Solan de Cabras were represented.

Broadcaster Irma Soriano was the host while H.R.H. Princess Beatrice d’Orleans presided over the festival.

Derprosa won in the following categories:

Best Packaging of direct and promotional marketing
Campaign Title: 212 VIP MEN
Client: Carolina Herrera

Best direct and promotional marketing
Campaign Title: Some Whiskies you buy, some you earn
Client: Johnnie Walker

Best creativity in Direct Marketing and Promo
Campaign Title: Bulgari
Client: Bulgari

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